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      <title>AfterTASTE</title>
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      <description>Food isn&apos;t as good as it used to be</description>
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         <title>Resources</title>
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                              <p>These are both sources and recommended readings. If you have any suggestions not listed here, please send them via the <a href="contact.php">contact form</a> and include all pertinent information. Thank you!</p>

<h4>Books</h4>
<strong>Health, local eating, politics, and chemicals</strong>

<ul class="noindent">
<li><em>The 100-Mile Diet: A Year of Local Eating</em><br />
Alisa Smith and J.B. MacKinnon</li>

<li><em>The Crazy Makers</em> <br />
Carol Simontacchi</li>

<li><em>The End of Food: How the food industry is destroying our food supply &#8212; and what you can do about it</em><br />
Thomas F. Pawlick</li>

<li><em>Food Fight: The Inside Story of the Food Industry, America's Obesity Crisis & What We Can Do About It</em><br />
Kelly Brownell, Katherine Battle Horgen</li>

<li><em>Food Politics</em><br />
Marion Nestle</li>

<li><em>The Hundred-Year Lie: How food and medicine are destroying your health</em><br />
Randall Fitzgerald</li>

<li><em>The Omnivore's Dilemma: A Natural History of Four Meals</em><br />
Michael Pollan</li>

<li><em>What to Eat: An Aisle-by-Aisle Guide to Savvy Food Choices and Good Eating</em><br />
Marion Nestle</li>

</ul>

<h4>Websites</h4>

<strong>Sustainability and local food</strong>

<ul class="noindent">
<li><a href="http://www.100milediet.org">100 Mile Diet</a><br />
"Local Eating for Global Change"</li>

<li><a href="http://www.eatlocalchallenge.com/">Eat Local Challenge</a><br />
Group blog; benefits of eating locally-grown food</li>

<li><a href="http://www.eatwellguide.org/">Eat Well Guide</a><br />
"The easiest and most comprehensive way for you to find wholesome, fresh, sustainable food in the US and Canada"</li>

<li><a href="http://www.ffcf.bc.ca/">FarmFolk/CityFolk Society</a><br />
"Farm & city working together to cultivate a local, sustainable food system"</li>

<li><a href="http://www.harvestin.thecounty.ca/index.html">Harvestin' the County</a><br />
Ontario, Canada's Prince Edward County-based community site on eating local</li>

<li><a href="http://www.seedsavers.org/home.asp">Seed Savers</a><br />
Seed saving and sharing</li>

<li><a href="http://www.odin.dep.no/lmd/english/news/news/049051-070027/dok-bn.html">"Seeds of the world to be conserved on Svalbard"</a><br />
About the planned Norwegian seed vault</li>

<li><a href="http://www.slowfood.com/">Slow Food</a><br />
Bringing back local food traditions and the love of food</li>

<li><a href="http://www.sustainabletable.org/">Sustainable Table</a><br />
Sustainable food movement, food-related issues, community-building through food</li>

<li><a href="http://www.worldchanging.org">WorldChanging</a><br />
"Tools, models and ideas for building a bright green future"</li>


</ul>




<p><strong>Organic food information & brands</strong></p>
<ul class="noindent">

<li><a href="http://www.storewars.org/flash/">Grocery Store Wars</a><br />
Join the Organic Rebellion. An informative pastiche of Star Wars and information on organics</li>

<li><a href="http://organicvalley.coop/">Organic Valley Farms</a><br />
Informative site plus products and recipes</li>

<li><a href="http://www.seedsofchange.com/">Seeds of Change</a><br />
Tips on growing organic; product info</li>
</ul>


<p><strong>Animal welfare and the meat industry</strong></p>

<ul class="noindent">
<li><a href="http://www.themeatrix.com">The Meatrix Films</a><br />
Animated expos&eacute;s on the meat industry, as a pastiche of The Matrix trilogy</li>
</ul>


<p><strong>Food security</strong></p>
<ul class="noindent">
<li><a href="http://www.bridgingbordersconference.org/index.php">Bridging Borders Toward Food Security</a><br />
Annual conference on food security issues</li>
</ul>


<p><strong>Health &#8212; toxicity</strong></p>

<ul class="noindent">
<li><a href="http://www.lesstoxicguide.ca/index.asp">Guide to Less Toxic Products</a><br />
Environmental Health Association of Nova Scotia</li>

<li><a href="http://www.hundredyearlie.com/">The Hundred-Year Lie</a><br />
Website of author Randall Fitzgerald (see above, in books)</li>

<li><a href="http://www.environmentaldefence.ca/toxicnation/landing.htm">Toxic Nation</a><br />How to avoid and get rid of the pollution that has accumulated in our bodies
</li>

<li><a href="http://www.mercola.com/2001/jan/21/weston_price.htm">Politically Incorrect: The Neglected Nutritional Research of Dr. Weston Price, DDS</a><br />
The truth behind diets, diseases, and medicines</li>

<li><a href="http://www.seventhgen.com/index.php">Seventh Generation</a><br />
"The nation's leading brand of non-toxic and environmentally safe household products"</li>
</ul>


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                        <h2 class="module-header">Recommended Reading</h2>
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<a href="http://www.chapters.indigo.ca/books/item/books-978155365169/1553651693/The+End+of+Food+How+the+Food+Industry+Is+Destroying+Our+Food?ref=Search+Books%3a+'the+end+of+food'"><img src="images/end_of_food.jpg" alt="The End of Food book cover" style="margin-bottom: 7px;" /></a><br />

Pawlick's "mission is to raise consumer awareness so that individuals will no longer buy foods that are produced for the highest profit rather than for nutritional content."

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                        <h2 class="module-header">Find local + organic food</h2>
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*Indicates local to Vancouver<br />
						
<ul style="list-style-type: none; padding-left: 0px;">
<li class="module-list-item"><a href="http://www.100milediet.org">100 Mile Diet</a></li>

<li class="module-list-item"><a href="http://www.capersmarkets.com/cms/">Capers Community Market</a>*</li>

<li class="module-list-item"><a href="http://www.eatlocalchallenge.com/">Eat Local Challenge</a></li>

<li class="module-list-item"><a href="http://www.eatwellguide.org/">Eat Well Guide</a></li>

<li class="module-list-item"><a href="http://www.ffcf.bc.ca/">FarmFolk/CityFolk Society</a>*</li>

<li class="module-list-item"><a href="http://www.harvestin.thecounty.ca/index.html">Harvestin' the County</a> (Prince Edward County, ON, Canada)</li>

<li class="module-list-item"><a href="http://www.sustainabletable.org/">Sustainable Table</a></li>

<li class="module-list-item"><a href="http://www.wholefoodsmarket.com/">Whole Foods Market</a></li>

<li class="module-list-item"><a href="http://www.eatlocal.org/">Your Local Farmer's Market Society</a>*</li>


</ul>

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         <title>Why?</title>
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                        <h3 class="entry-header">Why should I be concerned?</h3>
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<img src="images/skeleton.jpg" alt="Comic" id="withcaption" />
<i>"Health Foods. Illness Foods. Death Foods." Inspired by Author Carol Simontacchi, who wondered what the rest of the grocery store is called if one section is called "Health Foods."</i>

<p>We all know that vitamins and minerals are important to our health. We also know that a balanced diet promotes good health. It thus makes sense that deficiencies in our food mean deficiencies in our diet, and therefore pose risks to our health.</p>

<p>The balance of nutrients is subject to subtle changes and a variety of interactions.</p>

<p>On the <a href="issues.php">Issues & Facts</a> page, we outlined the tomato's staggering decline. Why is it such an issue? Let's look at the nutritional values a little closer.</p> 

<p><b>30.7 percent less Vitamin A</b><br />
Vitamin A is needed to maintain good eyesight, normal sexual reproductive health, and body growth.</p>

<p><b>16.9 percent less Vitamin C</b><br />
Vitamin C is "required to prevent a variety of diseases, from scurvy to the common cold, to control stress, to maintain normal arteries, and to help heal cuts and wounds" (Pawlick 6).</p>

<p><b>61.5 percent less calcium, 9 percent less potassium and 200 percent more sodium (salt)</b><br />
1. "Sodium (as sodium chloride), has for years been considered the primary factor responsible for high blood pressure" (6). Pawlick then quotes the authors of a college nutrition textbook, <i>Understanding Nutrition</i>, who "note that a high sodium intake can be linked to the amount of calcium in the human body &#8212; a factor that may be crucial in the development of osteoporosis" (7). He writes that sodium "appears to have a negative influence on how much calcium is retained by the human body. 'Dietary advice to prevent osteoporosis might suggest eating more calcium-rich foods while eating fewer high-sodium foods,' warn [the authors]" (7).<br />
2. The authors state, "Low potassium may be as significant as high sodium when it comes to blood pressure regulation ... Even when potassium isn't lost, the addition of sodium still lowers the potassium-to-sodium ratio" (7).
</p>

<p><b>Tomatoes only make up part of my diet, so what's the problem?</b><br />
The problem is tomatoes aren't the only fruit &#8212; or vegetable, for that matter &#8212; that has lost nutrients. According to Pawlick, everything (conventionally-grown) has lost nutrients &#8212; and that means your body isn't getting what it needs. If it's not getting what it needs, it is susceptible to disease.</p>

<p><b>I'll make up for it with nutritional supplements.</b><br />
Pawlick says otherwise. The body is used to getting its array of nutrients directly through food, so the concentrated and even independent form of vitamins and minerals you may get in supplements isn't absorbed by the body the same way, therefore it is less effective. Not only that, but they cost money, and can be inconvenient.</p>


<!---<p><h4>Children</h4></p>

<p><h4>The costs of treatmeant vs. prevention</h4></p>

<p><h4>Environmental and agricultural sustainability</h4></p>

<p><h4>Your community</h4></p>-->

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                        <h3 class="entry-header">Why should I take action?</h3>
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Strength comes in numbers. Julie Cummins writes on <a href="http://www.eatlocalchallenge.com/2006/11/thinking_locall.html">Eat Local Challenge: </a>"Here's an inspiring story told by <a href="http://michaelpollan.com/">Michael Pollan</a>: The GMO potato was pulled from the market because of consumer pressure. Consumers told McDonalds (and Frito-Lay and other potato chip companies) that they didn't want GMO fries and chips. Since the genetically engineered potatoes weren't better or cheaper, the food giants <a href="http://www.organicconsumers.org/ge/gepotatoban.cfm">switched back to conventional potatoes</a>. Without a market, Monsanto stopped selling the GMO potato altogether." By taking action, even in small ways, you can make big changes, especially when other people are involved! And by making these changes, consumers make it clear they want to be informed and to have affordable choices. We also make it clear that we matter! <a href="what.php#legislation">What can you do?</a> 

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                        <h2 class="module-header">QUOTES</h2>
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From <em>Food Fight: The Inside Story of the Food Industry, America's Obesity Crisis & What We Can Do About It</em>; Brownell and Horgen.

<p>"The injustice felt when victims suffer is often a key to mobilizing support for change. ... If there is any possibility for major social action and policy change, scientists cannot force it and health leaders cannot mandate it. <span style="background: #fff06f;">The public must demand it</span>. Grassroots calls for change can then join with efforts from the health community, elected officials, and business leaders. For such a movement to occur, people must care.</p>

<p>"Caring occurs when something strikes an emotional nerve and we feel sad, bothered, outraged, or frustrated. Our heart is moved, and we are driven to act.</p>

<p>"Emotions come from human experience, not statistics or numbers.... They come from seeing people suffer. ... we recognize that poor diet and inactivity are major reasons, [and] we are touched as human beings. We want to see the suffering stop" (286).</p>

<p>Food companies respond to threats with spokespeople and lobbyists, and attack critics, "trying to forestall shifting public opinion, and attempting to block proposals for policy change" (289).</p>
   
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                        <h3 class="entry-header">What you can do: make healthy choices</h3>
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<h4>Shop local</h4>
By choosing local produce, you support local farmers, local stores, local economies, and sustainability! Local produce doesn't have to travel as far to reach your store, therefore you can get very fresh produce, with more varieties, that has had more time to grow and become delicious and nutritious. Less travel distance also means less fuel is consumed, so the environmental impact is minimized. Of course, products such as bananas and pineapple cannot be grown locally, but when the choice is there &#8212; such as between grapes grown locally versus those trucked from across the country &#8212; the best choice for everyone is the local product. Choosing local also keeps us in touch with the seasons: when in season, foods taste their best and are the least expensive. Visit <a href="http://www.eatlocal.org/WhyBuy.html">eatlocal.org</a> and <a href="http://www.lifebeginsat30.com/elc/2006/04/10_reasons_to_e.html">eatlocalchallenge.com</a> for more reasons to <a href="http://www.eatlocalchallenge.com/2006/11/thinking_locall.html">eat local</a>.

<p>
<h4>Shop organic</h4>
When the choice is there, be good to yourself! Choose organic products. Organic produce has a higher nutritional value because it is grown with organic, rather than chemical, fertilizers, and the plants are supplied with all their required nutrients. Organic foods are also grown without pesticides (carcinogens), and are not genetically-modified. You may find the organic produce is either the same price, or only slightly more expensive. <b>This is seldom the case with supermarkets!</b> <a href="resources.php">Find a farmer's market</a> &#8212; often they are year-round. Their prices are generally lower across the board when it comes to fresh produce, and the quality is often higher. You're also likely to find local produce.

</p>

<p>
<h4>Environmentally-friendly choices</h4>
It is most environmentally-friendly and healthy to make product choices in this order: Local organic, local conventional, non-local organic, non-local conventional.
</p>

<p><h4>Grow your own</h4>
Growing your own fruits or vegetables doesn't have to require a front yard. Even the smallest outdoor patio can accomodate a tomato plant or two. Visit <a href="http://www.seedsofchange.com/digging/garden_info.asp">Seeds of Change</a> for some great how-tos.</p>

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                        <h3 class="entry-header">What you can do: share knowledge</h3>
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<h4>Pass it on!</h4>
Tell your friends and family about the issues. Let them know what you're doing to make healthy choices, how <em>easy</em> it is, and how good you feel about it! If you're involved in blogging or other kinds of journalism, share your knowledge and experiences with your readers. <a href="blog/">Visit the blog to start sharing!</a>

<p>
<h4>Start a blog</h4>
If you're passionate about health, and like writing or image-making, it's easy to start communicating via a <a href="http://en.wikipedia.org/wiki/Blog" title="What does this mean?">blog</a>. (Do <a href="contact.php">tell me</a> the web address if you do, so I can post a link to it.) To get started blogging, try <a href="http://www.sixapart.com/movabletype/">MovableType</a>, <a href="http://wordpress.org/">WordPress</a>, or <a href="http://www.blogger.com">Blogger</a>.

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                        <h3 class="entry-header"><a name="legislation"></a>What you can do: demand changes to legislation</h3>
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<h4>One small step...</h4>

Municipal and provincial/state representatives listen to their constituents and public. Speak your mind, send a petition, and encourage your friends and family to avoid certain products and stores in favour of more sustainable ones. In starting at the lower levels of government, we can have more success in getting representatives to speak about our concerns in Parliament and make changes. Whether it be demanding better labelling, refusing genetic modification, or causing an uproar over chemical use, we can make a difference. The key is to start small.

<ul>

<li><a href="http://www.city.vancouver.bc.ca/commsvcs/socialplanning/initiatives/foodpolicy/policy/councilmember.htm">Vancouver Food Policy Council Members</a></li>

<li><a href="http://www.sustainabletable.org/getinvolved/tools/">Sutainable Table: Get Involved</a></li>
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                        <h3 class="entry-header">Issues</h3>
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<h4>Causes</h4>
Many modern practices have contributed to it: chemical fertilization, harvesting food before it's ripe, artificial ripening. Monoculture combined with chemical fertilization and pesticide use have caused soils and plants to lose essential ingredients. Harvesting often occurs prematurely, preventing fruits such as tomatoes from gaining the most nutritional value, and <em>flavour</em>, that is so desired and needed by the people who eat it. Animals in industrial practices are malnourished, fed unnatural diets, and treated brutally. The family farm has been pushed almost to extinction. Chemicals from both animal factories and industrial farms have wound up in our food, water, soil, and wild animals.

<h4>The decline</h4>
In 2002, the United States Department of Agriculture updated its food tables, statistics that indicate the nutritional value of foods. Author Thomas F. Pawlick (<i>The End of Food</i>) compared the values to the USDA's 1963 publication. What the comparison reveals may shock you:

<p>Since 1963, tomatoes now have
	<ul>
	<li>30.7 percent less Vitamin A</li>
	<li>16.9 percent less Vitamin C (ascorbic acid)</li>
	<li>61.5 percent less calcium</li>
	<li>11.1 percent less phosphorus</li>
	<li>10 percent less iron</li>
	<li>9 percent less potassium</li>
	<li>7.97 percent less niacin</li>
	<li>1 percent less thiamin</li>
	</ul>
Compared to 1950, however, tomatoes have <em>25 percent less iron</em> and <em>43.3 percent less Vitamin A</em> "Processed tomatoes have suffered a similar fate," says Pawlick. "Since 1950, the amount of vitamin A in tomato juice has dropped 47 percent &#8212; almost by half" (7).
</p>

<p>
What have they gained since 1963?
	<ul>
	<li>65 percent more fat</li>
	<li><strong>200 percent</strong> more sodium (salt)</li>
	</ul>
</p>

<p>Unfortunately, "[the] typical list of qualities tested for in fresh market tomatoes [by industrial tomato growers includes] 'yield, earliness, fruit size, fruit resistance to cracking, firmness, acidity, and plant tolerance/resistance to diseases" (12). "[How] a food item tastes and whether or not it is nourishing for human beings appears <em>not to be issues</em>. They aren't even discussed" (12). </p>

<p><a href="why.php">Why is this such a problem?</a></p>

<h4>The rise</h4>
Many toxins in our food come from pesticides. They, like other chemicals, accumulate in our bodies over time. In Seattle in 2002, the U.S. Environmental Working Group (EWG) tested preschool children to "see whether eating organic food reduced their exposure to pesticides, such as those belonging to the organophosphorus group, that harm the brain and nervous system of grorwing organisms. The tests found that children who ate conventionally grown food had concentrations of pesticide residues 'six to nine times higher' than those who ate organic foods. As the study's researchers noted, children exposed to high levels of organophosphorus pesticides are at high risk for bone and brain cancer, and for childhood leukemia" (Pawlick 75). Another study by the EWG "found that nearly half of the registered contaminates found in non-organic food samples were actually legally <em>banned</em> pesticides. 'The 10 most contaminated foods were strawberries, bell peppers, spinach, cherries, peaches, cantaloupe, celery, apples, blackberries, and grean peas. ... Thus, children and adults who ate conventional, non-organically raised foods, were at significantly higher risk of falling prey to deadly cancers and other diseases" (75).
<br />
<br />

<h4>Political and financial motivation</h4>
<img src="images/talkingcorn.jpg" alt="Comic" id="withcaption" style="margin-top: 6px;" />
<i>"I'm genetically-modified." "Yeah... but, do you actually <strong>taste</strong> like anything?" "No, but who cares?"</i><br />

<p>The food industry is a big business, and, like any other business, its main goal is profit. Given the importance of customer service, satisfaction, and well-being in industries like retail and hospitality, why is it that the food companies ignore the needs of their customers? They do it by producing and selling their product based on looks alone, and not on flavour, scent, or nutritional value. We also produce more food per capita than we need, but at the detriment of that food's nutritional value and flavour. It seems to defeat the purpose of food, yet profitability and "efficiency" demand that nutrition and flavour be forgotten in the process of bulking up food and picking it still unripe.</p>

<p>Research into food and agriculture often comes from companies &#8212; including agribusinesses such as Monsanto, whose position is obviously to promote genetic engineering. Even professional statements come under the influence of such companies when it's their dollars keeping them in business:</p> 

<div id="quotation">"One [critic] is Dennis Avery of the Hudson Institute, a conservative Washington, DC think tank that receives funding from, among other sources, agribusiness corporations like Archer Daniels Midland, Cargill, ConAgra, Monsanto, and the National Agricultural Chemicals Association. No wonder these groups fund the institute's work. Mr. Avery argues that organic methods are so unreliable that they reduce productivity, cause higher prices, and, therefore, threaten the food security of the world's most vulnerable populations. Organic farming, he says, is an environmental disaster, an imminent danger to wildlife, and a hazard to the health of its consumers. Strong words indeed" (Marion Nestle, <i>What to Eat</i>, p. 44).</div>

<p>It is a very shocking statement, but it makes sense to them: if farmers switched to organic, makers of chemical fertilizers and pesticides, etc., would obviously suffer, so it is in their best interest to prevent loss of business.</p>

<img src="images/talkingtomatoes.jpg" alt="Comic" id="withcaption" />
<i>"Hey! How come you look so perfect?" "I'm genetically-modified!"</i>


<!--<h4>Environmental Damage</h4>
<ul>
<li>Monoculture</li>
<li>Pollution</li>
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<!---<h4>Health care burden</h4>

- increased illness (cancer, mental illness, respiratory illness, behavioural disorders)<br />
increased burden on health care system and on taxpayers<br />
- less from our food means people may seek it from vitamin and mineral supplements: but do they actually work? costs more to the consumer<br />
- behavioural disorders caused by <b>food additives</b> and <b>allergies</b> (can be attributed to GMO?) put unnecessary burden on educational system, where the response is typically that more discipline is needed. The burden is passed on to students who are healthy as more attention from the teacher is demanded by children whose behaviour is unnaturally disruptive.-->


<h4>Food disconnection</h4>

Today, we live very disconnected from the land and from food. Many of us have never had relationships with farming. Where we usually get our groceries is completely different from the way food is grown. Short of becoming farmers or visiting farms, the best we can do is remember nature's processes and traditional farming. It is also important to remember that food, and eating, is not just about satisfying hunger &#8212; it is also about taste, pleasure, and supporting <em>life</em> through nutrition. It is about more than just what it looks like, it is about how it <em>tastes</em>, <em>smells</em>, <em>feels</em>, <em>sounds</em>, and how it makes you feel! <a href="http://www.erikarathje.ca/tomatoes/blog/2006/11/what_does_food_mean_to_you.php">What does food mean to you?</a><br /><br />

<img src="images/spudtalk.jpg" alt="Comic" id="withcaption" />
<i><b>'SPUD TIME: "Faux-tay-toh"</b><br />
"You smell like dirt. Where did you come from... the ground? Hahahah!" "Why, as a matter of fact, I did."</i>

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<h4>It's all about elements</h4>

Years of experimentation have brought scientists to conclude "that 17 elements are absolutely required 'for normal plant growth and development.' ... And the majority of commercially-manufactured inorganic fertilizers contain either nitrogen alone (one element) or nitrogen, phosphorus, and potassium &#8212; the famous NPK trio. (Nitrogen becomes nitrite which becomes nitrate: carcinogenic.)

<p>"Three out of 17 <em>essential</em> ingredients," says Pawlick (93). He asks where plants are expected to get the remaining 14, when continuous monocropping and harsh chemicals have depleted the nutrients in the soil. "Talk to an agronomist or soil scientist whose research grant funds come from primarily corporate sources, and you will be told that all of the other essential elements are so abundantly present in soils that fertilizer supplementation is simply not needed. ... Nature supplies the other elements, automatically" (93). That's sure what they'd like us to think.</p>

<p>The lack of nutrients supplied to the plants greatly affects vitamin C (ascorbic acid) content in the fruits or vegetables, and how well the fruits or vegetables fare in storage: how soon they spoil (it's worse with chemicals) and how much nutritional value they lose. "As for vitamins other than vitamin C, 'based on the limited information gathered [up to 1994], it appears that the concentrations of most other vitamins studied are positively affected when increased amounts of various mineral nutrients are supplied to the plants'" (94). So why aren't industrial growers doing this?</p> 


<h4>The vicious, and costly, cycle</h4>

The industrial farmer wants to maximize profit, so he decides to keep a cash crop going: corn. Corn sucks the soil dry of nitrogen, which needs to be replaced. The natural way is to alternate (rotate) the crop with something that replaces the nitrogen, such as beans or clover. What this also does is disrupt the life cycle of pests who enjoy dining on corn (or whatever crop is being changed). So when the farmer continues growing corn, pests proliferate with their favourite food always available, so the farmer sprays the crop with expensive pesticides. The soil loses nitrogen, so in order to keep growing the corn, he fertilizes it with expensive inorganic (chemical) fertilizers. What is the real cost in the end? Would it be less expensive to simply rotate the crops? What about the toll these chemicals take on the land, water, animals, and us?

<!--<h4>Bees and butterflies</h4> -->

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Large-scale producers "have made conscious decisions ... to produce volume ... size ... colour, so they look attractive to people. ... [Grocery stores are] putting out this beautiful, attractive fruit, or vegetable, or cheese ... and it looks so good it makes your mouth water, but it hasn't got a damn thing in it that you need to live, or at least very little. And the people that are making it in some cases, they're simply not aware of the nutritional content because they don't pay any attention to it. And in some cases they are aware ... but they just don't give a damn. They don't care. It's not important." 
	<p><a href="http://www.writerscafe.ca/playaudio/thomas-f-pawlick_the-end-of-food.php?pauser=on&plugsfound=quicktime&vbr=&bookID=234&counter=0">Listen to the Thomas F. Pawlick interview with Robert Gougeon &raquo;</a></p>
   
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Over the last fifty years or more, the nutritional value of food has declined. Favourites such as potatoes, tomatoes, broccoli, and even chicken have lost valuable vitamins and minerals, while unfavourable content such as fat, salt, and extra carbohydrate have increased. For example, potatoes have lost ALL of their vitamin A, and about 30% of their vitamin C. Meanwhile, food's toxicity is increasing through the use of chemical fertilizers, pesticides, and genetic modification, which pose great risks to our health and that of the environment.

<p>To our detriment, the companies that grow and sell these products care only about the bottom line: profit. They cater only to one of our senses &#8212; sight &#8212; and ignore all the rest.</p>

<p>Please browse this site to find out more about the <a href="issues.php">issues</a>, <a href="why.php">why they matter</a>, and the range of impacts they have on your health, the environment, and more. Discover how to find and grow food that stimulates the rest of your senses. Please do share your experiences, knowledge, and questions in the <a href="blog/">blog</a>. There you can also find articles and personal accounts. The <a href="resources.php">resources</a> page contains a list of books and websites that are especially interesting, engaging, and informative on a wide range of topics. Take a peek and spark your senses.</p>
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                           				"Children at Southdown Infants School in Bath enjoy tasty homemade meals such as roast turkey with fresh vegetables, chicken tikka masala, lasagne with salad and fresh fruit for pudding.

<p>"Vegetables are local, fresh and organic where possible. All meat is locally sourced and can be traced back to the farm.</p>

<p>"Instead of crisps, chocolate and sweets, the tuck shop serves organic carrots, dried fruit and fresh seasonal fruit in bags for 10p, and about 100 are sold each day.</p>

<p>...</p>

<p>"'We were becoming increasingly aware of the link between diet and concentration,' said Gill Culley, head teacher at the school.</p>

<p>"'Children's concentration and behaviour definitely improves after a good meal.'"</p>

<a href="http://news.bbc.co.uk/1/hi/education/3995387.stm">Read the full article from BBC News &raquo;</a>
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